HEINEKEN Sustainability report goes live
17 April 2012 -

In April Media Wise and the Green Place made the final editorial changes to a printed summary report and more extensive official online Sustainability Report for the international brewer HEINEKEN. We supported HEINEKEN during the extensive editing and copy writing process spread over six months.

HEINEKEN decided to publish the report as an online version only, thereby adhering to its sustainable business goals.

HEINEKEN has made good progress in its sustainability journey. In the last three years the company has cut the amount of water needed to produce a liter beer by more than 15 %, to 4.3 hl. Its mission to make responsible consumption of alcohol aspirational is having a positive influence on drinking behaviours. The full sustainability report can be found here